Seth's Blog: Treating people like they're smart
Seth's Blog: Treating people like they're smart
On tradtional ads (mindless repetition) vs Blogs (maybe just mindless, but not repetition (G))
"Blogs are different. There's a presumption of informed mature decision making. I come out with a new book, I mention it and then we all move on.
You're smart. You can handle it."
Format (accepted)
Most blogs have a center well of the "new stuff" and then links and ads along the sides. And it's pretty sacrosanct that you put the repetitive stuff on the sides, while the center column is for the new, the stuff that people give you permission to say, the stuff that actually gets read.
On tradtional ads (mindless repetition) vs Blogs (maybe just mindless, but not repetition (G))
"Blogs are different. There's a presumption of informed mature decision making. I come out with a new book, I mention it and then we all move on.
You're smart. You can handle it."
Format (accepted)
Most blogs have a center well of the "new stuff" and then links and ads along the sides. And it's pretty sacrosanct that you put the repetitive stuff on the sides, while the center column is for the new, the stuff that people give you permission to say, the stuff that actually gets read.
posted by JTH at 11:54 AM
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